In the URWERK tradition, none of the indications of the UR-111C watch are conventional: The minutes are shown in two different ways - linearly for eyes pleasure and digitally for precision. Never has a roller on the case performed the functions of the crown, nor have the running seconds meandered across a cluster of optical fibers. Nor would it be an authentic URWERK watch if its case didn’t look as if it had been designed by a Sci-fi passionate.
“There has to be a strong bond with a mechanism that merges into your wrist: a machine becomes
part of you and gives you information in return for energy. It’s an exchange. For this reason, we created
a new interface with the watch. Instead of the conventional crown at the end of the stem, we
conceived a roller integrated into the top of the case for a new sensation.”