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TISSOT PRESS RELEASE: Tissot PR100 Lady Sport – Chic Sporty yet Feminine

A sporty touch

The new Tissot PR100 Lady family of watches bring together sporty and feminine details for a collection that is bold, romantic and ideal for the modern woman today. Its generous case size, now measuring 36mm, means it is bigger than its predecessors and makes a striking statement. Features of the watches are both robust and beautifully streamlined, as shown by the stronger bezel and simplified bracelet, making this an easy piece to wear for everyday.

Refined particulars

While the new collection celebrates strength, it does not neglect its feminine aesthetic. With different styles to choose from, every woman will find something to love in these pretty watches that are also practical, thanks to  indexes and hands set with luminescent materials providing perfect visibility. Minimalist fans will be drawn to an unfussy face, while others, after a touch of luxury, will appreciate the shimmering mother-of-pearl or sunray dials decorated with dazzling index diamonds. Bicolour references, with on-trend rose gold PVD, add a stylish edge, while skillfully polished and satinated surfaces leave an elegant finish on the case and bracelet.

The plus sign in the logo symbolises the Swiss quality and reliability Tissot has shown since 1853. The watches, sold in more than 160 countries, are authentic, accessible and use special materials, advanced functionalities and meticulous design. Tissot stands by its signature, Innovators by Tradition. The high calibre of the brand has been repeatedly recognised. Tissot has been named Official Timekeeper and Partner of many disciplines, including, basketball with the NBA and FIBA; cycling with the Tour de France and the UCI World Cycling Championships; motorsports with MotoGPTM and the FIM World Superbike Championship and rugby with the NatWest 6 Nations Championship, TOP14, the European Rugby Champions and Challenge Cups. It is also the Official Timekeeper of the World Championships of fencing and ice hockey. www.tissotwatches.com