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Brand Heritage

In 1888, Carl Friedrich Bucherer opened a jewelry and watch shop in Lucerne, and his name rapidly became a synonym for quality and originality. His two sons were destined from birth to follow him into the profession: one learned to become a watchmaker while the other trained as a goldsmith. Today, the combination of these two artistic skills is still reflected in the perfect form of watches, that are truly pieces of horological art. The history and development of the Lucerne-based watch brand is closely linked to the person of Carl Friedrich Bucherer. A visionary who created timepieces that moved with the times, in the truest sense, always combining extravagance and aesthetic appeal in extraordinary ways. Every timepiece has its own beating heart: the movement. Developing the movement calls for an innovative culture, extreme precision and conceptual finesse - three things that Carl F. Bucherer possesses in abundance. Today, Carl F. Bucherer is one of Switzerland's leading watch manufacturers, developing outstanding mechanical movements and functional modules in its own workshops. One of the watchmaking milestones created at Carl F. Bucherer is its manufactured movements; the CFB A1000 and A2000 calibers which feature a patented peripheral winding system. First used in watches in 2008, this rotor rotates bidirectionally, providing a constant supply of energy to the self-winding mechanism - All while offering a full, unrestricted view of the movement. In subsequent years, six further functional modules and a second movement took shape in Carl F. Bucherer's workshops. These included several patents, such as the dynamic shock absorption system found in this in-house caliber.

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