ENDEAVOUR POP COLLECTION

High horology meets high art

Colour. Creativity. Craftsmanship. We’re taking things up a notch. Just as artists are defined by their signature styles and creative evolutions, we’ve built our legacy on minimalist aesthetics, monochromatic designs, and iconic fumé dials. But with the Endeavour Pop collection, we’ve forged a bright new vision. Step into this chromatic odyssey—where unexpected colour combinations excite, surprise, and break the rules. Think of it as a rebellion against the ordinary. Ready. Set. Pop.

A gem of a collection

What makes this collection pop? Each dial showcases carefully selected, sparkling gemstones—Burmese jade, turquoise, coral, pink opal, lapis lazuli, and lemon chrysoprase—sourced from renowned locations for their unparalleled vibrancy and purity. Logos? Indices? You won’t find any. These watches let the gems do the talking. Minimalist design, maximum pop. The collection features 18 variations, inspired by 6 dazzling gemstones. Each stone is reimagined in 3 extraordinary watch complications: a Small Seconds model, a mesmerising Tourbillon, and an exceptional Minute Repeater Tourbillon—an exclusive, one-of-a-kind masterpiece in 5N red gold.

Lemon twist

Sourced from South Africa, lemon chrysoprase is known for its almost neon-like hue. Finding homogeneous sections of this material in large diameters is extremely rare, making each dial a unique achievement in precision cutting and selection. The combination of lemon chrysoprase and lapis lazuli on the dial creates an unexpected harmony of colour and character. Housed in a polished steel or red gold case and finished with a refined black leather strap, these watches merge daring aesthetics with timeless craftsmanship. Enter the luminous beauty of lemon chrysoprase.

Orange odyssey

Sourced from the Pacific Ocean, the deep orange coral used in these watches is particularly rare. Finding a single piece large enough—over 40mm in diameter—to craft these dials was an extraordinary feat. The original specimen weighed over 6 kg, making this material selection an achievement in itself. Blending the intensity of deep orange coral with the striking presence of turquoise, these watches create an unforgettable visual impact. Encased in steel or 5N red gold and finished with a supple black leather strap, they reflect both sophistication and daring artistry. A celebration of the passionate spirit of deep orange coral.

Into the blue

Renowned for its striking clarity and intense blue colour, this turquoise is one of the most sought-after varieties. Its smooth, even texture and lack of visible veining give it a distinctive, almost ethereal quality. Unlike many other turquoise stones, which feature dark matrix patterns, this variety is admired for its uniformity and vibrant hue. Set against a dial of turquoise and deep orange coral, each watch embodies a bold contrast of colours and textures. The polished steel or 5N red gold case enhances its luminous depth, while the black leather strap adds a touch of understated elegance. Feel the timeless power of turquoise.

Made from jade

Burmese jade—also known as Imperial Jade—is one of the most highly revered stones in Asia, prized for its translucency and vibrant green hue. The presence of green veins, clouds, or speckles signifies its high value, making it unique among green gemstones. Each dial—crafted from Burmese jade and accented with the soft glow of pink opal—transforms these watches into wearable works of art. Framed by sleek steel or warm 5N red gold, and paired with a sophisticated black leather strap, these creations embody a bold yet refined spirit. A tribute to the rare beauty of jade.

Pops of pink

Sourced from Peru, pink opal is distinguished by its cloud-like patterns and natural fissures. Only the highest-quality pieces are selected to create dials of this scale, ensuring a smooth and uniform appearance. Set against a dial of pink opal and Burmese jade, each watch becomes a canvas of natural elegance. Encased in polished steel or warm 5N red gold, and completed with a sleek black leather strap, these timepieces offer a bold yet refined aesthetic. A celebration of the rare beauty of pink opal.

Lost in lapis

The lapis lazuli selected for these pieces is of the highest grade, with a deep, luminous blue and minimal pyrite inclusions. This exceptional quality is rarely seen, making each dial a remarkable example of the stone’s finest characteristics. Each dial is a striking combination of lapis lazuli and lemon chrysoprase. Encased in steel or red gold and paired with a black leather strap, they embody a sophisticated and daring spirit. An homage to the profound beauty of lapis lazuli.